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Pricing

Every price we charge
is on this page.

No packages, no "contact us for a quote," no number that changes depending on how your business looks on paper. We count what the job involves, line by line, and each line has a published price.

The cheapest quote we give is often nothing at all

Most owners are already paying for features they've never switched on. If the thing you want fixed is sitting unused inside software you own, we'll show you where it is and you can turn it on yourself. If a $40 add-on solves it, we'll name the add-on. We'd rather lose the job and be the person you call next time.

Quick estimate

Two questions, and you'll know the range.

This is the same range Joseph works from on a first phone call. It's here because you shouldn't have to book anything to find out whether this is in your budget.

How many systems need work?
How many people work there?

Typical one-time cost

Pick both to see a range

This is the same range Joseph would give you on a first call. The exact number comes from the free audit, counted line by line.

The full menu

Everything, with its price.

Open whichever part is relevant to you. Your quote is built from these lines and nothing else, so when you get it you can check our arithmetic.

Building it new

Setting up a new software from scratch
Account, settings, and structure built around how you actually work, instead of the default it ships with.
$200 – $400
Building out a job or lead pipeline
The stages a job moves through, from first call to paid, so nothing sits in limbo.
$100 – $200
Switching on an automation your software already has
Reminders, follow-ups, review requests. Your plan probably includes these. Most owners never turn them on.
$50 – $150
A form, message template, or saved view
Booking forms, quote templates, the filtered list you open every morning.
$50 – $150
Setting up a business phone or text line
New number, or moving your existing one over without losing it.
$150 – $300
Registering you to legally text customers
Every US carrier requires this. Skipping it is why business texts quietly stop arriving.
$100 – $200
Logins and permissions for your team
Who can see what, and who can change what.
$50 – $150

Changing what you already have

Changing a field, setting, or label
$50
Adjusting an automation you already have
Different timing, different conditions, different people notified.
$50 – $100
Adding an automation to a setup that works
$50 – $150
Reworking a pipeline
$100 – $150
Rebuilding a form, template, or view
$50 – $150
Adding or changing crew logins
$50
Reconnecting something that stopped talking
$50 – $100
Moving you up or down a plan
Includes reconfiguring whatever the plan change breaks or unlocks.
$100 – $200
Working out why someone else's setup is broken
$150 – $250

Building it new

Connecting two tools that already support each other
$50 – $150
Connecting two tools that don't normally talk
Built through their APIs when there's no ready-made connection.
$150 – $300
Keeping two systems matched, both directions
Change it in one place and it changes in the other. The real work is deciding which one wins when they disagree.
$300 – $500

Changing what you already have

Adding a field to something that already syncs
$50 – $100
Changing how information maps across
$100 – $150
Adding a filter or condition
$50 – $100
Pointing a connection at a different system
$150 – $250
Fixing a custom connection that broke
$100 – $200
Rebuilding after a vendor retires their API
This happens. It's nobody's fault and it still has to be redone.
$200 – $400
Finding out what shape your records are really in
Per system. Usually the first thing worth doing and often the cheapest.
$150 – $250
Cleaning and de-duplicating records
Per 1,000 records.
$150 – $250
Moving everything from one platform to another
The move itself, per pair of tools.
$300 – $500
Each additional 1,000 records moved
$50 – $150
Re-cleaning after things drift again
$100 – $200

Building it new

The automation itself
The core of it. Everything below adds to this.
$200 – $400
What sets it off
A missed call, a form, a time of day, a change in your CRM.
$50 – $100
Each system it reaches into
Standard connection.
$100 – $150
Each system it reaches into, custom
When there's no ready-made connection and it has to be built.
$200 – $300
Each decision it makes on its own
After hours or not. Emergency or not. Already contacted or not.
$50 – $100
A step where AI reads or writes something
Priced separately because AI needs more looking after than the rest.
$150 – $250
Each message it sends
Written in your words and approved by you before anything goes out.
$50 – $100
Alerts so it can never fail quietly
Never optional. A system that breaks silently is worse than no system.
$100 – $150

Changing what you already have

Rewording a message it sends
$50 – $100
Changing when or how often it runs
$50
Adding or changing a decision it makes
$50 – $100
Changing what sets it off
$50 – $100
Adding another system it touches
$100 – $150
Adding another system, custom connection
$200 – $300
Adding an AI step to something existing
$150 – $250
Tuning how an AI step behaves
$100 – $150
Adding failure alerts to something without them
$100 – $150
Splitting one automation into two
$150 – $250
Merging two into one
$150 – $250
Retiring one cleanly
$50 – $100
Diagnosing a failure in something we didn't build
$150 – $250

The dashboard itself, charged once

The dashboard itself
Layout, pages, and navigation that work on a phone and a laptop. Charged once.
$300 – $500
Logins and who sees what
$150 – $250
Your colors and your logo
$100 – $150
Live at your own web address
$100 – $150
Installs on a phone like an app
$150 – $250

Where its numbers come from

Each system it pulls numbers from
$150 – $250
Totals, averages, and calculated figures
$150 – $250
Updates itself without anyone refreshing
$100 – $150
Keeping history so you can see trends
$150 – $250

What goes on it

Another page
$200 – $300
One number, big and obvious
Jobs booked this week. Calls missed today.
$50 – $100
A chart or graph
$100 – $150
A sortable, filterable list
$150 – $200
A button that changes something real
Not just a display. It writes back into your actual system.
$150 – $250
Search
$100 – $150
Download to a spreadsheet or PDF
$100 – $150
A recap sent to you on a schedule
By email, text, or wherever you already look.
$100 – $200
A heads-up when a number crosses a line
$100 – $150

Changing what you already have

Adding a number to a page you already have
$50 – $100
Adding a chart
$100 – $150
Adding a filter or sort to a list
$50 – $100
Changing how a number is worked out
$50 – $100
Adding a whole new page
$200 – $300
Adding a new system behind an existing page
$150 – $250
Restyling or rebranding it
$100 – $150
Fixing a page after a platform changes something
$100 – $200
A live walkthrough, recorded
So your crew can rewatch it without booking you.
$100 – $200
Written instructions
Plain language, one set per system.
$100 – $150
A refresher after a big change
$50 – $100
Updating the instructions after a change
$50 – $100

Why there's a range

A pipeline for a one-truck shop and a pipeline for a company running three crews aren't the same job, even though they're the same line item. During the audit we count what's actually involved and land on one number inside the range. You see that number before anything starts.

Bigger teams cost more

The prices above are for a business of 1–2 people. From 3–9 they're 25% higher, and from 10–25 they're 50% higher. More people means more work moving through the system, more hands touching it, and more that breaks. We'd rather print that here than bury it in a quote.

These are parts, not products

Nobody buys one line off this list. A real job stacks six or ten of them, which is why a single row can look odd on its own — $50 to change a label reads strange until you see it sitting inside a $2,000 rebuild. The smallest job we take at all is $250, and if what you need is genuinely smaller than that, we'll show you how to do it yourself instead. Once you're on Care, most small changes stop being invoiced at all and just come out of your monthly allowance.

Worked examples

What that adds up to.

Plumbing, 4 people

Catching the calls they miss

A text goes out within seconds of a missed call, works out whether it's an emergency, books the ones that aren't, and pages someone for the ones that are.

$1,800

Then $225/mo to keep it alive

Field service, 4 people

Software they own, finally set up

No new tools bought. Two pipelines rebuilt, three built-in automations switched on, a broken accounting link repaired, 3,000 records cleaned, then a walkthrough.

$2,400

Then $150/mo, or nothing at all

Same shop, three months on

They opened a second location

Calls now route by area, a second calendar gets connected, two messages get rewritten, and the instructions get updated.

$250

$563 of work, $313 covered by their plan

Continuum Care

The monthly side.

Optional, and priced the same honest way. You pay for what we're actually responsible for, not for a tier with a name on it.

What we look after

A software we manageWe own how it's configured and keep it that way.$50/mo
A running automationMore than software, because it touches several systems and has more that can go wrong.$75/mo
A dashboard$75/mo
Two systems kept in sync$50/mo
A phone or text lineIncluding keeping your carrier registration current.$50/mo

Minimum $150/month. Software you run yourself isn't counted, because we're not responsible for it.

How much change you want included

WatchMonitoring, same-day fixes, and everything kept current. Changes get quoted as they come up.+$0
StandardEverything above, plus $250 of changes every month, whatever you want them spent on.+$150/mo
Plus$750 of changes a month, plus a proper sit-down every quarter about what's changed in the business and what the system should do differently.+$400/mo

Unused change allowance doesn't roll over. Anything past it gets quoted from the menu above before we touch it, never after.

What Care is actually for

Software mostly sits there working. What doesn't hold still is your business. You add a service, hire two people, hit a busy season, and a vendor pushes an update that quietly kills an automation you depend on. Care means someone other than you notices. It isn't insurance you hope to never use, it's the arrangement that keeps the system matching the business it was built for.

Paying for it

No surprises in here either.

Deposit

Under $1,500, it's half up front and half when it's done. At $1,500 and above, a 25% deposit and the rest at delivery. Nothing starts until the agreement is signed and the deposit has cleared.

Spreading it out

The delivery balance can be split across 1 to 6 months, with a 5% fee on the financed portion. You choose the length at delivery, and you get the system that day. First payment runs 30 days later.

If the job grows

We stop and show you three choices: swap something out at no extra cost, leave it for later, or approve a new number in writing. Nothing gets added to your bill without you saying yes first.

Ways the price comes down

Up to half off your first job

In exchange for committing to 12 months of Care. Billed monthly like normal, never up front. If you leave early, the discounted part becomes due.

15% off if you're on Care

Applied to any new work while your Care is active.

10% off for coming back

On new work after a previous job.

One discount at a time, never stacked. Care itself is never discounted, and the software you buy is never marked up. You pay your vendors directly, on your own card.

Want the real number?

Forty-five minutes on a screen share. You show us what you've got, we count what's actually there, and you get a written number the next day. Free, and there's no pitch on the call.

Book a Free Audit See what we do