How It Works
Every system is priced by the number of steps it takes to build. A step is one action in your system. Sending an email, checking a condition, updating a record, or connecting to one of your tools. Each step is also rated by complexity, so your total reflects the actual difficulty of the work.
Your final price is calculated after the build is complete, not before. We give you an estimate up front based on the discovery call and intake, but you only pay for the actual steps built.
Why We Measure During the Build
Automation isn’t predictable the way physical construction is. A process that looks simple on paper might need 8 steps. One that sounds complex might only need 5. We don’t guess. We build, log every step in real time, and you see the full breakdown before final payment.
Every step is documented in the Origin Build Log. You can see exactly what was built, why, and how it connects.
Origin Build Pricing
Complexity Ratings
Each step in your build is rated by how much work it requires. This multiplier adjusts the base price per step to reflect the actual difficulty.
- Standard (1.0x) Straightforward steps with minimal setup. Quick to build, quick to test.
- Moderate (1.5x) Steps with conditional logic, data mapping, or platform-specific configuration.
- Advanced (2.0x) Complex steps involving AI logic, custom scripting, or multi-system dependencies.
What Does This Look Like in Practice?
Lead response system for a landscaping company
New form comes in, system texts the customer, logs the lead in a spreadsheet, and notifies the crew lead. About 10 steps, mostly straightforward. Roughly $850.
CRM integration for a real estate team
County records get pulled, filtered, enriched with phone numbers, scored, and pushed into the CRM with tags and follow-up sequences. Around 25 steps with moderate complexity. Roughly $2,500 – $3,200.
Full intake-to-invoice pipeline for an HVAC company
Customer books online, system confirms the appointment, assigns a tech, sends reminders, creates the invoice after completion, and follows up for a review. Around 35 steps with mixed complexity. Roughly $3,800 – $4,500.
These are ballpark ranges based on typical builds. Your actual price depends on your specific process and the final step count.
Deposits & Final Pricing
You pay a 50% deposit up front based on the estimated step count. After the build is complete and you’ve reviewed the Origin Build Log, the final invoice reflects the actual step count and complexity. If we come in under estimate, you pay less. The final total is capped at 2x the estimated amount. That’s the maximum you’ll ever pay for a single build.
Maintenance Pricing
Maintenance is billed monthly and covers daily monitoring, error resolution, and reporting. The complexity ratings from your build carry over directly. No surprises in how your monthly number is calculated.
Workflow Elevation: Changes & Improvements
Need to modify an existing automation? Changes are priced using a point-based system. Every action is documented and assigned a point value based on complexity. Each point is worth $100. The minimum charge is $25 (a quarter point).
You receive the full Elevation Log before any invoice. Every action, every point, every dollar. Nothing is billed without full transparency.
Quick FAQ
What if the build is simpler than expected?
You pay for the actual steps, not the estimate. If it takes fewer steps, the price goes down.
What if it’s more complex?
Your total is capped at 2x the estimated amount. That’s the maximum you’ll ever pay for a single build.
Do I pay for maintenance separately?
Yes. Maintenance (Partnership) is a separate monthly agreement. It’s optional but recommended if you want ongoing monitoring and support.
Can I see what I’m paying for?
Every single step is logged in the Origin Build Log. You’ll see the full breakdown before final payment.
What about changes to existing workflows?
Those are handled through our Workflow Elevation system at $100 per point. Every action is documented.